There are many roles where your career path is clear. But, product management is a different story. People have transitioned to successful careers as product managers (PM) from every background. I know this experience firsthand and I'm thrilled to say, ProductPlan...
If you’re a product manager or part of a startup, you’ve likely heard about the Minimum Viable Product concept for getting products to market faster. In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams...
I joined ProductPlan in the summer of 2019, excited to sink my teeth into creating product management content. However, joining the team came with one small twist — Thanksgiving of that year my journey would take me to South East Asia for four months where I would...
I’ll admit it, in the past, I’ve wrestled with needing to control uncertainty. For years I thoroughly planned most everything and felt the need to know the eventual outcome of decisions. I had expectations, and if the expectations weren’t met, I was disappointed....
The most successful product managers think of themselves as finders of pain, not finders of products. In my experience launching ProductPlan and prior products, I’ve learned that talking early with potential customers to identify pain can lead you to create better,...
Sometimes it’s hard to let go of something after discovering it no longer works as you expect. Especially if it’s something you were passionate about. All of us, especially product managers and entrepreneurs, are faced with this occasionally. For example, you’ve put a...
Last week I had the pleasure of attending the ProductCraft conference, a one-day event for product managers in San Francisco. For those of you who are unfamiliar, ProductCraft is a community for product managers that is run by Pendo. This being the first year of the...
Mind the Product has certainly established itself as a premier event for product people to connect, share, and learn from their peers. For 6 years now, the conference has drawn product people together from all corners of the globe. Last year, we were thrilled to...
There’s no universally effective plan for launching new products. So, here are the five most valuable lessons I’ve learned.
In this episode of Product Lessons Learned, Marc Foglino (formerly of Amazon, Telefónica and Samsung) walks us through the process of launching a mobile payments product in the European Union. The process involves nine steps, covering topics applicable to bringing a...
This post is part of a series of interviews that we are conducting with product leaders across various industries. In this interview series, product leaders share their product management lessons and advice with their fellow product managers. We hope this series will...
Thousands of new products launch every month. Yet only a fraction of those gets enough traction to be considered successful. Of course, there are the exceptions — the breakout successes that we all hear about: Snapchat, Uber, and of course Pokémon Go. Even though...
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