Blog
Read about ProductPlan’s culture, product releases, and thought-leadership. For product education check out the Learning Center.
How Product Organizations Can Balance Big Bets Versus Short-Term Wins
When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. On the one hand, there’s the “go-big-or-go-home” moonshot approach. Where charismatic leaders rally the troops around an ambitious...
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The 5 Top Trends in Product Management to Watch in 2021
The year 2020 shifted the world in fundamental ways. It changed the way we work, learn, play, travel, and socialize. It...
Gathering Feedback From Unengaged Customers, Featuring Brian Tan
Customer feedback is the lifeblood of customer-centricity. It's impossible to create and improve products without...
3 Reasons You Should Hire a Senior Product Manager
Once you’re blessed with the opportunity to expand your product management team with a new hire, you have options to...
Building Your Sphere of Influence, Featuring Roxanne Mustafa
When you’re new to a product management role, you enter the situation with minimal credibility, name recognition, or trust...
The Journey from Customer Success to Product Manager
There are many roles where your career path is clear. But, product management is a different story. People have...
Getting Real about Customer Delight: The Strategy of Emotional Outcomes
It’s all the rage, and is often the reason we get out of the bed each day - we want to delight our customers in everything...
Top 7 Reasons You Need to Conduct a Squad Calibration With Your Product Team
Ocean’s 11. “The A-Team.” All those Fast & Furious movies... US popular culture is littered with examples of assembling...
Aligning Your Roadmap Themes to the Customer Journey
Much has been written over the last few years on the idea of the featureless roadmap, which challenges product teams to...
My Experience Transitioning From Engineering to Product Leadership
When I started my career as an engineer, I didn’t set my sights on becoming a product manager. Flash forward fifteen years...
Your MVP is Not the Minimum Product
If you’re a product manager or part of a startup, you’ve likely heard about the Minimum Viable Product concept for getting...
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