The traditional approach to user onboarding When software companies reference user onboarding, they are typically referring to the user’s initial experience in the application. The concept took shape around mobile apps, but as more and more business software moved to...
This is the second in a series of interviews that we are conducting with product managers across various industries. We’re curious to hear about how they got into product management and about their experiences on the job. We hope this series will shed light on trends...
This is the second part of our conversation with Ronnie Regev, Sr. Product Manager at AppFolio (check out the first part of our interview with Ronnie). Ronnie is the first of several product managers we’ll be interviewing about their careers. Read on for Ronnie’s...
Tools, technology and talent to develop innovative new products are more abundant and accessible today than they’ve ever been. Even the smallest, most cash-strapped companies have access to the code platforms, software applications, powerful new marketing tools, and...
This is the first in a series of interviews that we’ll be conducting with product managers across various industries. We’re curious to hear about how they got into product management and about their experiences on the job. We hope this series will shed light on trends...
Criticism can uncover important truths. This is one reason that product managers have such a difficult job: Sometimes the only way to learn what your users truly think about your product is to launch and then listen to their unvarnished “feedback.” One valuable truth...
A few years ago the UK government’s publicly available online information was spread out across hundreds of individual and disconnected websites. So the Government Digital Service (GDS), a department within UK’s Cabinet Office, set out to consolidate this information...
Be a hero, follow the money, and market yourself. Got it? Really? On top of everything I am responsible for as a product manager, you’re telling me I should care about content, too? Isn’t that someone else’s job? Yes, you should care. Even if there is a dedicated...
I have been a part of two successful startups and product development teams for the past 17 years. The first was acquired and thrives today with products such as GoToMeeting and GoToWebinar. The second one, AppFolio, went public and also thrives with its software for...
Learn about the 6 best product management tips and how to apply them to your professional life as a product professional.
Public speaking isn’t usually included as a required skill in a typical product manager job description. But it should be. Today's article on public speaking tips is written with product managers in mind, but is broadly applicable to many trades. We’ve been trained to...
Most product people are familiar with the sticky problem of feature bloat. You may also recognize the issue by its other uncomfortable names: feature fatigue, feature creep, or feature overload. It’s the thing that happens when, for instance, the machine you bought to...
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